(3) Muslims Vs Non-Muslims Representation in Hollywood Movies: A Semiotic & Cinematographic Analysis

  • Dr. Shahzad Ali + Sayyed Aamir Abbas Rizvi
Keywords: Representation, Hollywood Movies, Muslim Vs Non-Muslim Characters, Islam, Cinematographic & Semiotic Analysis, Saudi Royal Family, Iranian Revolution, Pakistani Establishment.


This research paper explored representation of Muslims and non-Muslims characters in Hollywood movies with three different approaches namely, semiotic, content and cinematographic analysis. The three popular and block buster movies which released in post September Eleven phase were selected for the purpose of quantitative and qualitative analysis.  Each movie was analyzed six times with different dimensions. The study was theoretically linked with Media Conformity Theory and Propaganda Model of Herman and Chomsky. It was found that Muslim characters on the whole were painted in unfavorable and negative manner in mirror of cinematographic and semiotic analysis in comparison of non-Muslim characters. The Hollywood movies cultivated image of Muslims as symbol of terror, killer, violent, antifeminists, brutal and intolerant towards other faiths. On the contrary, non-Muslim characters were filmed while observing the pre-requisites of esthetic sense as they were portrayed as peace loving, intelligent, rationale, tolerant, feminists and custodian of global peace and security. In addition to this, Islamic rituals, fundamental teachings, Muslim culture was described in critical and unfavorable manner as majority of Muslim characters were depicted as militants, law breakers, suicide bombers. The Hollywood movies in explicit manner either Muslims characters were busy in religious rituals and making plans of terrorism.


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